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Engage Your Senses in a Lincoln MKC

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The all-new 2015 Lincoln MKC, the brand’s first small premium utility, was the main course during an evening of conversation, culinary delight and luxury automotive design last week. The invitation-only media event was hosted by the Cafeina Wynwood Lounge.  Celebrity chef Minerva Vazquez, known for her appearance on season two of TLC’s “Next Great Baker,” and Janet Seymour, Lincoln color and materials design manager, compared the similarities between their two disciplines.  Each requires the use of quality ingredients in the right portions (or proportions, in the case of a luxury vehicle), combined with meticulous preparation and attention to detail, and topped off with beautiful presentation.  This was a very COOL event!

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Seymour had the opportunity to assist Chef Minerva in preparing the evening’s meal, which included Tahitian Pearl Lettuce Wraps, Performance Garden Salad with Athletic Herb Vinaigrette, Caprese Brochettes, Midnight Shrimp Gazpacho, Ruby Red Paella, Tuxedo Black Magic Cake and Karat Gold Guava Mojitos. Everything was EXCELLENT!  I even have all the recipes for you, simply click here.

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During the cooking demo, both women spoke about the comparisons between fine dining and luxury automobiles.  Each requires the use of quality ingredients in the right portions (or proportions, in the case of a luxury vehicle), combined with meticulous preparation and attention to detail, and topped off with beautiful presentation.

“Both a high-end chef and a luxury automotive designer have to immediately engage the senses of their customers to deliver a premium experience. The ingredients, of course, are different, but the meticulous execution, attention to detail and understanding the customer’s expectations are very similar.”–Janet Seymour

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Just as portions elevate a dish from good to memorable, elegantly executed proportions differentiate luxury automobiles. The stance, height, width and package are designed to harmoniously complement each other. In the case of the Lincoln MKC, once the proportions were established, the vehicle’s body was sculpted to convey an athletic grace. The lines add character and unify the vehicle.

Other similarities can be drawn between the presentation of a meal and a luxury vehicle. Where high-quality ingredients elevate an elegant dish, premium materials are used to make the seats, door trim and accent trim in a luxury vehicle more elegant.

One of the things on this vehicle that I was most impressed with is called Approach Detection.  This feature activates a “welcome mat” when you walk up to the car after dark.  The Lincoln logo is reflected onto the ground outside both the driver and passenger doors.  The door handles, headlights, and tail lights also come on.  Here’s how it looks!

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One Response to “Engage Your Senses in a Lincoln MKC”

  1. Adriene says:

    Did I tell you how much I enjoy learning new things through your blog? Thanks!

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