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Pink Fire Trucks Are Rolling Into Town

pink trucks

The Pink Heals Tour has announced an official stop at the first annual “Strut Your Stuff For Cancer” fundraising event at The Falls on October 6th.  The Pink Heals Tour, a movement celebrating women by raising money and awareness for the fight against Breast Cancer, will be steering their two signature pink fire trucks towards The Falls in honor of the charitable event.

The Pink Heals Tour is led by the self-proclaimed “Guardians of the Ribbon”, a group of firefighters, police men and community leaders that travel the country to spread the “Cares Enough to Wear Pink” campaign, the fastest growing movement in the country.  The campaign’s non-profit mission is to provide a national movement for the support of women across the country by wearing the color pink.  The tour will sell their commemorative Pink Heals T-shirts at the event to generate proceeds for those affected by the disease in the community.

The “Strut Your Stuff for Cancer” event will feature The Pink Heals Tours’ two famous pink fire trucks as a “rejuvenation” stop in the high-heeled walking course, accompanied by local firemen outfitted in pink bunker gear.  Each pink fire truck is layered with dedications, all messages to loved ones with cancer. The public is invited to leave their own marks.

The Falls is thrilled to have The Pink Heals Tour join our first annual “Strut Your Stuff for Cancer” event.  We feel honored that such a unique organization has chosen The Falls as a stop on their tour through Florida.  So many women are affected by breast cancer and this is a great way to raise awareness, one city at a time–Dailen Rodriguez, Director of Mall Marketing and Business Development

Proceeds from the Strut your Stuff for Cancer at The Falls will directly benefit Cancer Support Community Greater Miami, Sandy B. Muller Breast Cancer Foundation and La Liga Contra El Cancer.  You can register for the event through either of these organizations.

For more information, please contact The Falls at (305) 255-4570, visit www.simon.com or become a fan on Facebook www.facebook.com/ShopTheFalls.

Check out video footage from last year’s Pink Heals Tour in Miami.  How COOL to see South Florida public service folks all proudly wearing pink!

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